Viticulture, Enology and Wine Business (MSc)

Programme Overview

The Master’s Degree in Viticulture, Enology, and Wine Business at Hochschule Geisenheim University offers a comprehensive curriculum that merges the science, technology, and management of viticulture and winemaking. Students will delve into advanced topics such as soil science, grapevine cultivation, fermentation technology, and the economics of wine production. With a focus on both the production and business aspects, the programme prepares graduates to successfully navigate the competitive wine industry.

This four-semester programme is structured around modules that are worth European Credit Transfer and Accumulation System (ECTS) credits, culminating in a master's thesis that demonstrates proficiency in independent research. As a university of applied sciences, Hochschule Geisenheim emphasizes practical learning, often including an internship or practical semester to enhance hands-on experience in viticulture and enology.

Students will gain essential skills in sensory evaluation, vineyard management, marketing, and sustainability practices, making the programme suitable for those with backgrounds in horticulture, agriculture, or business. The international dimension of the course, offered in both German and English, caters to a diverse student body, fostering a rich exchange of knowledge.

Career Opportunities

• Wine Production Manager
• Viticulture Consultant
• Wine Marketing Specialist
• Quality Control Analyst
• Export Manager for Wine

Graduates of this programme find employment in various German industries, particularly in the wine and beverage sector, often with Mittelstand companies that specialize in regional wine production. The skills gained in the programme are highly valued, and graduates benefit from Germany's 18-month post-study job-seeking permit, which allows them to explore job opportunities in the thriving German wine industry while working in related roles during their studies.