Master's Programme International Business with Regional Focus (MBA)

The Master's Programme in International Business with Regional Focus at the Technical University of Applied Sciences Würzburg-Schweinfurt (THWS) provides students with a profound understanding of global business practices, emphasizing regional contexts. Over the course of three semesters, students engage in a diverse range of modules that cover essential topics such as international marketing, cross-cultural management, and global supply chain strategies. This program is crafted to equip students with the analytical and strategic skills necessary to navigate the complexities of international business environments.

The structure of this master's program includes a mix of theoretical coursework and practical applications, which is intrinsic to the ethos of German universities of applied sciences. Students will benefit from a well-rounded education consisting of lectures, projects, and collaborative work, alongside the completion of a thesis that synthesizes their learning and research skills. The programme encourages real-world application through an internship semester, allowing students to gain valuable insights and hands-on experience in the business world.

Throughout the programme, students will enhance their skill set in areas such as intercultural communication, strategic decision-making, and business analytics. The engagement with industry partners, especially those in the thriving Mittelstand sector, strengthens practical knowledge and opens pathways for career opportunities. This degree is well-suited for individuals who are motivated to pursue international careers and have an interest in regional economic dynamics.

Studying in Germany also has unique advantages, such as the ability to work while studying and an 18-month post-study job-seeking permit, which allows graduates to explore employment opportunities in the country. This integration of academic learning with professional experience prepares graduates to take on significant roles in the global marketplace.

• International Marketing Manager
• Global Supply Chain Coordinator
• Cross-Cultural Consultant
• Business Development Executive
• Market Research Analyst

Graduates of this program find employment opportunities within various sectors of the German economy, with particular demand in industries such as automotive, finance, technology, and logistics. The strong connections established with local and international companies provide a solid foundation for career advancement.