Applied Media Communication German-French (Bachelor's)
Westsächsische Hochschule Zwickau - University of Applied Sciences Zwickau
at Westsächsische Hochschule Zwickau - University of Applied Sciences Zwickau · Zwickau, Saxony
Duration
4 semesters
Tuition
No tuition fees
Intake
Winter semester
Mode
Online
The Master's degree in Languages and Business Administration – German-Chinese at Westsächsische Hochschule Zwickau is an interdisciplinary programme that bridges the gap between language proficiency and business acumen. This programme is structured over four semesters, during which students engage in modules that encompass Chinese studies, business administration, and improving their multilingual capabilities in German, English, and Chinese. Each module is designed to build on knowledge progressively, allowing students to gain upto 120 ECTS credits upon graduation.
In the second or third semester, students have the opportunity to undertake a practical or internship semester, which is particularly beneficial in applying theoretical concepts in real-world business environments. This practical experience is a significant component of the University of Applied Sciences approach, promoting a strong linkage between academia and industry. Additionally, students will complete a master's thesis, demonstrating their ability to conduct independent research and contribute to the field of German-Chinese business relations.
This programme is ideal for students who are passionate about cross-cultural communication and entrepreneurship, especially in the context of the growing economic ties between Germany and China. Graduates will emerge with a rich blend of linguistic skills and business knowledge that positions them well for diverse roles in a globalized job market. Given Germany's strong Mittelstand and its emphasis on internationalization, students are uniquely situated to thrive in a robust economic landscape.
Enrolling in this master’s programme not only opens doors to numerous career paths but also offers the added advantage of an 18-month post-study job-seeking permit in Germany. This allows international graduates to gain work experience in the local market while further enhancing their professional networks and understanding of German business practices.
Industries that typically hire graduates include international trade, marketing and advertising, consultancy, education, and non-governmental organizations. The unique combination of language and business skills enables graduates to work effectively in diverse settings, contributing meaningfully to bridging cultural and economic exchanges.
It typically takes 4 semesters, with intakes in Winter semester.
Tuition is around No tuition fees. Fees change yearly — confirm with an advisor.
Business Development Manager in multinational companies Language Specialist for trade relations Project Manager in international marketing Consultant for German-Chinese trade Academic roles in higher education institutions Industries that typically hire graduates include internat...
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Westsächsische Hochschule Zwickau - University of Applied Sciences Zwickau
Westsächsische Hochschule Zwickau - University of Applied Sciences Zwickau
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