International Business

The Bachelor’s degree program in International Business at htw saar - University of Applied Sciences in Saarbrücken is designed to equip students with a robust understanding of global business dynamics and marketing strategies. The curriculum is structured over six semesters and covers a variety of essential business disciplines. Students will engage in modules focusing on marketing, finance, management, and international relations, enabling them to comprehend the complexities of cross-border commerce.

This program follows the European Credit Transfer and Accumulation System (ECTS), allowing for a total accumulation of credits through coursework and a practical internship semester. One of the unique features of studying at a university of applied sciences like htw saar is the practical emphasis on education. Students will undertake an internship that provides real-world experience, enhancing their theoretical knowledge with hands-on practice.

Additionally, students are required to complete a thesis, giving them an opportunity to conduct research on a relevant topic within international business. This culminates their learning experience, showcasing their analytical skills and business acumen. The program is particularly suitable for students who are looking to develop skills in international marketing, strategic planning, and cross-cultural communication.

Studying in Germany, a hub of the Mittelstand (the small and medium-sized enterprises) and numerous multinational corporations, provides students with ample networking opportunities. Graduates can benefit from an 18-month post-study job-seeking permit, which allows them to explore employment opportunities in the country while working part-time during their studies.

• International Marketing Manager
• Business Development Analyst
• Sales Manager for Foreign Markets
• Consultant for SMEs
• Market Research Analyst
• Brand Manager
• Supply Chain Coordinator