Business Innovation and Entrepreneurship (MA)

The Master’s degree program in Business Innovation and Entrepreneurship at Ostbayerische Technische Hochschule Amberg-Weiden (OTH) is designed to equip students with the knowledge and skills necessary to thrive in today’s dynamic business environment. This program emphasizes the importance of fostering innovation and entrepreneurial thinking, providing students with a thorough understanding of how to transform ideas into viable business solutions. Over three semesters, students will delve into various topics, including business strategy, innovation management, and entrepreneurship.

German universities of applied sciences typically structure their degrees around practical applications and theory, offering a comprehensive curriculum that includes both academic modules and hands-on projects. The program is structured to impart ECTS credits, ensuring that it meets European standards. A key component is the practical semester, where students can gain real-world experience through internships and collaborations with local industries, particularly within the innovative Mittelstand.

Students in this program will develop vital skills such as critical thinking, project management, and strategic planning, all of which are essential for launching and managing successful ventures. The curriculum also encourages teamwork and problem-solving abilities, preparing graduates for the collaborative nature of modern business environments. Ideal candidates are those with a strong passion for innovation and a drive to create entrepreneurial solutions in various sectors.

• Entrepreneur
• Business Consultant
• Innovation Manager
• Product Development Specialist
• Startup Founder

Graduates can find opportunities in diverse German industries, including technology, manufacturing, and services, leveraging connections with local firms and the vibrant startup scene. Additionally, the program enables international graduates to stay in Germany for 18 months post-study to seek employment, reflecting the country’s commitment to attracting talent.