Bachelor of Science in Digital Transformation in Business and Society

The Bachelor of Science in Digital Transformation in Business and Society at the University of Passau offers a comprehensive exploration of how digital technologies transform business and societal structures. The program covers various aspects of digitalization, including its impact on consumer behavior, organizational practices, and overall societal change. Students will engage with both theoretical and practical frameworks for understanding and managing digital transformation processes.

Structured over six semesters, this bachelor's program includes a mix of modules that focus on economics, psychology, and technology. ECTS (European Credit Transfer and Accumulation System) credits are awarded, rewarding students for their engagement and successful completion of coursework. A significant focus is placed on a practical internship semester where students gain essential real-world experience, an integral component of applied sciences. Students will also undertake a thesis that encapsulates their learning and research capabilities.

Throughout the program, students will develop various skills, including critical thinking, problem-solving, and effective communication. As they delve into the complexities of digitalization, they will also enhance their analytical abilities and prepare for dynamic workplaces. This program is ideally suited for those interested in the intersection of technology and society, particularly in business contexts, and who wish to enact meaningful change in an increasingly digital world.

• Digital Transformation Consultant
• Business Analyst
• Project Manager in IT
• Change Management Specialist
• Marketing Analyst in Digital Strategies