International Business (BA)

The Bachelor's degree in International Business at Technische Hochschule Nürnberg Georg Simon Ohm provides a comprehensive education in business administration with a global perspective. The program is structured into seven semesters, where students engage in various modules that encompass key areas of international business such as marketing, finance, and management. Each module is designed to build on the last, providing an integrated understanding of global business challenges and strategies.

Students in this program will earn ECTS (European Credit Transfer and Accumulation System) credits, which facilitate the recognition of their studies across Europe. A critical component of this program is the thesis, which allows students to conduct independent research on a relevant international business topic. Additionally, as a university of applied sciences, it includes a practical or internship semester, giving students the opportunity to gain real-world experience and apply their academic learnings in a professional environment.

The skills developed during this program include analytical thinking, effective communication in a multicultural context, and problem-solving abilities essential for navigating the complexities of international markets. This program is particularly well-suited for individuals who are interested in pursuing a career in global business, eager to expand their cultural understanding, and inspired to engage in business on an international scale.

• International Business Manager in various sectors
• Market Analyst for global firms
• Supply Chain Coordinator in multinational companies
• Sales Executive specializing in international markets

Graduates often find roles in industries such as manufacturing, finance, and logistics, particularly within Germany's vibrant Mittelstand (SME) sector. The German job market, with its strong economy and numerous multinational corporations, offers ample opportunities. Additionally, international students benefit from an 18-month post-study job-seeking permit, allowing them to remain in Germany to find employment after graduation, while also having the option to work part-time during their studies.